eTargetMedia’s Email List Database Grows to 200 Million Consumers and 15 Million + Business Professionals, Adding Additional Selects and Targeting Capabilities

eTargetMedia, a leading provider of Email Lists, Postal Lists, Data Append and Creative Solutions announced that it’s email marketing list database has grown to over 200 million consumers and 15 million + business decision makers this year. The email database has increased by over 50 million consumers and now includes a multitude of additional selects and targeting capabilities, including more demographic, psychographic, and lifestyle selects than ever before.

eTargetMedia’s proprietary database includes virtually every U.S. household and U.S. Business, including extensive data that spans demographics, psychographics, geographics, lifestyle choices, shopping habits, spend behavior, and beyond. The database contains only opt-in subscribers and is fully CAN-SPAM compliant.

“We are constantly working on adding responsive, opt-in consumers and business professionals to our email list database,” stated Harris Kreichman, Managing Partner of eTargetMedia. “Our email database now includes more selectivity and diversity than ever before. With our unrivaled consumer and B2B data, we can help marketers find the perfect target audience at a level that other companies can’t.”

eTargetMedia’s targeted email marketing campaigns help companies across a variety of industries reach and acquire new potential customers, increase sales and improve their email ROI. eTargetMedia has 20 years of experience in the industry and has managed successful email and direct mail campaigns for some of the world’s top brands including Mercedes Benz, Alcon, MetLife, Marriott, AARP, P&G, TGI Fridays, Anthem, Sony and more.

eTargetMedia, based in South Florida, provides Email Lists, Postal Lists, Data Append and Creative Solutions to a wide variety of direct marketing customers. eTargetMedia is a member of the Data and Marketing Association. Visit eTargetMedia online at http://www.eTargetMedia.com

Key Benefits of Email Marketing for Small Businesses

Not every company can compete with multinational corporations when it comes to advertising.  For small businesses, other approaches to marketing should be considered for their brand to stay relevant in the eyes of their target audience.  This is why email marketing is such apowerful tool for smaller players.  Here are some key benefits of email marketing.

Targeted audiences:  The problem with traditional advertising is that you have no control whether your intended audiences are the ones viewing the ad or not.  But when it comes to email marketing, you have more control overwho receives your emails.  Not only that, you can customize your content depending on the recipient.  You can devote time tocreating content for enticing new customers, and at the same time, strengthen existing relationships with current customers.

Cost-effective:  Email marketing is one of the cheapest means of marketing if you consider its effectiveness.  You won’t be printing anything physical, no advertising rates to pay, and no limitations on how much materials you can send out monthly.

Great feedback mechanism:  Because you are sending emails, it would be incredibly easy for recipients to hit the reply button if they have any inquiries regarding your product or your service.  Unlike other marketing means, having a direct line of communication between you and your customers can help build you as a trusted business partner.

eTargetMedia exceeds clients’ email marketing goals with its superior data and expertise.  Email experts from the company can transform consumers’ email marketing solutions by selecting the best audience,  then reaching out to them through engaging and personalized email messages. For  more  insightful reads on email marketing, visit this blog.